Digital Marketing: From Basics to AI-Driven Strategies
Social Media Marketing Workshop
From Essentials to Advanced AI Features
Date: 17th August 2024 (Saturday)
Time: 10:00 AM to 5:00 PM
Venue: @fgiacademy, Salem
Event Link :
Location Map
Trainer: S. Jagadeesan, CEO
Workshop Agenda:
Session 1
• Meta Business Ads Tools Overview
• Setting Up a Meta Business Account
• Creating a Facebook Cover Using Canva
• Connecting Instagram Business
• Integrating WhatsApp Business
• Designing Facebook Posts with Canva
• Posting Your First Content & Utilizing Free Promotions
• Running Paid Campaigns with Meta Ads
Q & A Session
Tea Break
Session 2
• Google My Business Setup
• Creating and Managing Google Maps
• Creating Google Ads and Campaigns
Q & A Session
Lunch Break
Session 3
• Video Editing with Canva Pro
• Setting Up a YouTube Channel
• Uploading Your First Video
• Adding End Screens, Cards, and Captions
• Promoting Content on YouTube and Google Ads
Q & A Session
Tea Break
Session 4
• Connecting and Managing Other Social Networks
• Twitter X
• ShareChat • SnapChat • WikiPedia • Blogger
• Building Backlinks and Off-Page SEO
• Intro to On-Page SEO
• Essentials of Live Streaming on YouTube
Q & A Session
Certificate Issuance
Fees: ₹2,500/- (Includes Recorded Sessions, Lunch, High Tea/Coffee, and Certificate)
Advance Booking Required:
To confirm your spot, please pay ₹1,000 in advance.
Payment Options:
• Google Pay, PhonePe: 9443126900
• Bank Transfer: S. Jagadeesan
Account No: 520101006120802
Union Bank of India, Salem Town Car Street Branch
IFSC CODE: UBIN0900290
MICR CODE: 636017003
Contact Information:
FGI Academy
Salem
Phone: 9443126900, 079045 10800
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